Nickelodeon Provides A Second Screen Experience Packed With AR Slime

Nickelodeon’s Screens Up TV companion app brings AR challenges to the living room. It’s a green, gooey substance that makes you go ewwwww. From the early days of Nickelodeon’s “You Can’t Do That on Television” to “Double Dare,” Nickelodeon’s infamous slime has been a major influence on the lives of many kids growing up in…

Nickelodeon Provides A Second Screen Experience Packed With AR Slime

Nickelodeon’s Screens Up TV companion app brings AR challenges to the living room. It’s a green, gooey substance that makes you go ewwwww. From the early days of Nickelodeon’s “You Can’t Do That on Television” to “Double Dare,” Nickelodeon’s infamous slime has been a major influence on the lives of many kids growing up in…

Hands-On: The Persistence Is A Tense, Sci-Fi VR Roguelike

Editor’s Note: This preview is from December 2017, but it has been republished today as a lead-in for the game’s launch on Tuesday, July 24th. Our full review will be live the night before on Monday, July 23rd at 9PM PT. Original: One of the biggest issues facing the VR market right now is that…

One Small Step for Samsung VR

Samsung Electronics is a name already much associated with virtual reality (VR), largely thanks to the Samsung Gear VR and the associated Samsung smartphones that power the device. The company is taking that a stage further with launch of ‘A Moon for All Mankind’ an immersive 4D VR experience. The experience has been designed to…

George Takei Launches New Political AR App

Though beloved all over the world for his role in Star Trek as Hikaru Sulu, George Takei is also an outspoken political activist whose work on social media to raise awareness of various social issues has garnered a great deal of attention. Takei is using that platform to launch a new augmented reality (AR) app…

Nickelodeon Combines Live TV With AR For Screens Up

Nickelodeon’s latest AR project has you using your phone in conjunction with its live broadcasting. Revealed this week, the new Screens Up app is a new initiative from the company that will encourage you to get your smartphone out at specific moments during a show to augment your experience. Starting with Kid’s Choice Sports, which…

AR and MR Training Firm Re’flekt Secure Investment Money

Munich-based company Re’flekt are one of a growing number of businesses that are tapping into the emerging market for augmented reality (AR) and mixed reality (MR) training. The firm has seen some early success, and has recently announced a new funding injection from technology company BASF. Re’flekt focusses on developing enterprise-level applications for training and…

Niantic Labs Continue Expansion With Seismic Games Acquisition

Niantic Labs, the studio behind augmented reality (AR) title Pokemon GO, has been going on the virtual reality (VR)/AR offensive of late, having recently acquired Escher Reality and now VR studio Seismic Games. Seismic Games are the team behind the Blade Runner: Revelations VR experience for Google Daydream, made in conjunction with Alcon Interactive. Comprised of industry veterans hailing from EA/Pandemic…

Niantic Labs Continue Expansion With Seismic Games Acquisition

Niantic Labs, the studio behind augmented reality (AR) title Pokemon GO, has been going on the virtual reality (VR)/AR offensive of late, having recently acquired Escher Reality and now VR studio Seismic Games. Seismic Games are the team behind the Blade Runner: Revelations VR experience for Google Daydream, made in conjunction with Alcon Interactive. Comprised of industry veterans hailing from EA/Pandemic…

Niantic Acquires Seismic to Help Create AR Games & Upcoming AR Platform

Seismic Games, the studio behind Google Daydream’s Blade Runner: Revelations (2018), has been acquired by Niantic, the force behind popular location-based games Pokémon GO, Ingress, and the upcoming Harry Potter: Wizards Unite. Seismic Games released the news via a blog post, saying that from now on the team will be working closely with Niantic on “exciting new projects that will…

Germany’s Galaxy Erding Water Park now has a VR Attraction

Theme parks using virtual reality (VR) is nothing new, with locations like Six Flags and Alton Towers utilising the technology to enhance rollercoasters with immersive imagery. Combining high-tech VR equipment with water on the other hand might seem like a foolhardy attempt to bring water parks into the 21st Century but that’s exactly what Galaxy Erding…

Parents Join in the Fun With AR Tie-In For Hotel Transylvania 3

The Hotel Transylvania series has two successful movies under its belt, with a third due for release soon. The franchise now plans to add augmented reality (AR) into the mix with a new smartphone app that will let children and parents play together by using AR. The app has been announced by Biba Ventures, a…

See Times Square Underwater in Microsoft’s AR Art Exhibit

The Big Apple takes a dip in this location-based augmented experience from Microsoft. According to researchers, if sea levels continue to rise as an effect of climate change, Manhattan will be completely submerged underwater within the next 80 years. In 2012, the Intergovernmental Panel on Climate Change reported that by 2100 sea levels could rise from 11…

Turn Any Surface Into An AR Experience With Post Mobile AR

Walmart, Coca Cola and Mercedes Benz are using Post Mobile AR to give customers a more interactive in-store experience. Dallas-based spatial experience company Spacee has come up with a technology that can deliver an AR experience that doesn’t require a phones, tablet, glasses or any other type wearable to operate. By transforming any 2D or…

A Look Inside Consumer Perceptions of Oculus Go

More than just the latest in a long line of niche gadgets, Oculus Go represents the linchpin of Facebook’s lofty goal of putting one billion people into virtual reality. Built with the new or casual user in mind, the device’s non-intimidating tether-free design and Snapdragon 821 mobile processor (which will be two years old in…

Hotel Transylvania 3 Receives Augmented Playground Experience

Biba partners with Sony Picture Animation to bring Hotel Transylvania 3: Summer Vacation to smart playgrounds across the US. Since its founding in 2014, the folks over at Biba Ventures has dedicated themselves towards integrating AR games and mobile apps into interactive playgrounds across the United States. Using their smartphones, parents can scan specialized access points…

David Bowie Retrospective to Land on VR & AR Devices This Fall

Sony will soon release an AR and VR adaptation of the late, great David Bowie’s commemorative museum retrospective ‘David Bowie is’. Featured first at the Victoria and Albert Museum (V&A) in London, ‘David Bowie is’ attracted over 2 million visitors across the 12 cities where it was presented. The exhibit detailed the late David Bowie’s creative processes,…

Krikey Teams Up With Van Leeuwen To Release New Ice Cream-Themed AR Experience

Augmented reality (AR) social gaming app Krikey has team up with Van Leeuwen Ice Cream to celebration their ten year anniversary and Nation Ice Cream month to create a new ice cream-themed AR mobile gaming experience. The experience features Van Leeuwen’s ten anniversary limited edition flavors and fan favourites to not only promote the brand but…

Pokémon GO Tease The Release Of Generation Four Pokémon

No matter how much you may try to escape it, Pokémon GO continues to be one of the most popular augmented reality (AR) mobile experiences and is still going strong. Following the second anniversary of the release of the title and the celebrations that took place, developer Niantic Labs have dropped the first teaser for the…

This Week In VR Sports: Tabletop Football And ESports Deals

Another weekend, another entry of This Week In VR Sport. Every week VRFocus brings you a number of sports and eSports related virtual reality (VR) and augmented reality (AR) stories. As the World Cup is soon to finish, why not look to the future of enjoying the sport as the University of Washington presents AR tabletop viewing. Team…

Facebook Are Testing Augmented Reality Adverts In The News Feed

Facebook have been invested in virtual reality (VR) and augmented reality (AR) for some time now, being a driving force in pushing the technology forward. Now the company is looking to bring AR to more users by bringing new tools to the Facebook platform that will make it easier for marketers to create AR adverts…

Rémy Martin Promotes Latest Cognac Release With AR Art Tour

The French cognac producers team with abstract artist Matt. W. Moore for an international augmented marketing campaign. As AR advertising continues to capture the attentions of various companies looking for more engaging forms of brand awareness, we’re beginning to see the creative possibilities AR technology can bring to conventional marketing. Rémy Martin, one of the…

Seeking Dawn: 5 Essential Tips For Surviving The Harsh Alien World

Seeking Dawn is a surprisingly large and ambitious VR game from the developers at Multiverse. While w had some mixed feelings about it in our review that went live earlier this week, there are some really strong positives to this shooter that will resonate with a lot of people. For starters, it offers a heft…

All-Star Fruit Racing VR Goes Mobile Today

Having secured investment in January as well as welcoming videogame veteran Jane Whittaker to its board, XR Games has today announced its first virtual reality (VR) title in the form of All-Star Fruit Racing VR for mobile devices. Inspired by classic karting titles like Mario Kart, All-Star Fruit Racing VR has been designed as an instantly accessible mobile VR experience….

Help or Hinder as The Persistence Will get a Companion App

Virtual reality (VR) horror titles can be particularly scary due to the sense of immersion and that feeling that you’re completely alone. In a couple of weeks developer Firesprite will launch its long awaited sci-fi horror The Persistence for PlayStation VR and it turns out that there will be a companion mobile app available, enabling friends to…