Mercedes-Benz Looks To Replace Owner’s Manual With AR App

Mercedes vehicles are even more luxurious with the new ‘Ask Mercedes’ intelligent virtual assistant. Let’s be honest, does anyone actually read the owner’s manual of their car? You might quickly thumb through it after the initial purchase, but other than that it’s destiny is to be shoved into the back of a glove compartment and…

How To Access Your Personal Files From The Oculus Go

Facebook’s Oculus Go is a great device made even better by easy access to your personal files. During Facebook’s recent F8 developers conference, Mark Zuckerberg announced that everyone in attendance would be walking home with a brand new Oculus Go – the company’s brand new standalone VR headset. On top of that, the device became available…

Sherwin-Williams AR App Takes Hassle Out of Choosing Paint Colors

Explore over 1,500 paint options for your walls. Nothing spruces up a drab looking room like a new coat of paint to make the walls pop with color and personality. But, if you’ve ever taken on the task of painting a room, then you know that the process can be time consuming and frustrating –…

This Disney Jacket Brings Physical Feedback to VR

The ‘Force Jacket’ could be the key to taking theme parks to the next level. Have you ever wondered what it feels like to be in the grips of a monstrous snake as it squeezes out every ounce of breath? It probably isn’t pleasant. But thanks to a collaboration between Disney Research, MIT Media Lab,…

‘Alien: Descent’ Location-Based VR Experience Coming to Southern California Mall

The sci-fi movie franchise has a multiplayer location-based VR experience. The Colonial Marines are recruiting warriors and thrill seekers at a shopping mall in Southern California. If you ever wanted to battle Xenomorphs in an immersive free-roaming and interactive Alien-themed VR experience — now’s your chance. Dubbed Alien: Descent, the VR experience was created by FoxNext, an…

This App Brings Music to Life in Augmented Reality

It’s like an AR lightshow in your living room. San Francisco based startup, Wavy, is looking to help musicians enhance their music videos with AR. The hope is to change the fan listening experience by transforming music into a much deeper visual experience, bringing environments to life using 3D animation and storytelling. And what better way…

Jay and Silent Bob Series Heading to VR

It’s gonna be all Snoochie Boochie in VR with this Jay and Silent Bob series. In 1994, Kevin Smith introduced us to Jay and Silent Bob. The two hilarious stoner dudes from the indie cult classic movie Clerks, spent their days loitering, spewing vulgarities, and harassing anyone walking past the Quick Stop convenience store in Leonardo,…

This VR Exhibit Lets the Visually Impaired Touch Art

Experience art by touch them in virtual reality. Over 253 million people in the world are visually impaired, and often times the only way they can experience artwork is with someone describing the art to them in detail. Touching Masterpieces is an art exhibit at Prague’s National Gallery that lets you experience art through VR,…

Apple ARKit Apps Surpass 13 Million Downloads In Six Months

Here’s a list of the most popular free and paid Apple ARKit apps. During Apple’s WWDC event, Craig Federighi, Apple’s senior vice president of Software Engineering introduced ARKit, boldly declaring that “Apple will have the largest AR platform in the world.” ARKit, which is a toolkit that allows developers to build their own AR apps for…

NCAA March Madness Comes to VR

How to get a court side experience during the big tournament. March Madness is here. While you obsess over your office bracket and get into heated team rivalries with co-workers, you might just want to chill out in VR and experience the tournament in a whole new way. Thanks to a partnership between Turner Sports,…

Red Cross AR App Shows You War Through the Eyes of a Child

The AR app takes you into harsh realities. Enter The Room is an app that transports you into the harsh reality of war and conflict with a powerful experience that leverages a combination of augmented reality, 3D audio, haptics, and empathy. The AR experience was created by The International Committee of the Red Cross along…

Volkswagen Will Train 10,000 Employees Using VR This Year

The Volkswagen Group will use an augmented reality hub to train employees across the globe. ​​​​​​​​​​​​In 2013, Volkswagen demonstrated a new process by which service workers could use augmented reality to service a vehicle. During the demo, attendees watched as Volkswagen technicians manipulated virtual parts that corresponded to real world actions. This year, the Volkswagen…

Grab Your Proton Pack: Ghostbusters Is Getting A Pokemon GO! Style AR Game

4:33 Creative Lab announces Ghostbusters World, a Pokemon Go! style game for iOS and Android. Right on the heels of Google’s recent ARCore update, comes an announcement by 4:33 Creative Labs: Ghostbusters World is a new AR game that will have you answering the call when there’s something strange in your neighborhood. The Ghostbusters World app…

The NBA and TNT Partner With Intel For Biggest VR Push Yet

TNT’s NBA VR livestreams begin February 16th. The NBA and TNT are launching a VR experience that is powered by Intel True VR and promises to not only bring fans even closer to the game, but serve as a portal into all available programming through on-demand VR coverage of the upcoming NBA All-Star weekend. The NBA on TNT…

Tired of Hotdogs? Now You Can Create Your Own Snapchat Lens

This past week, Snapchat released a new tool called Create Your Own Lens, allowing you to create customized Snapchat Filters and Lenses using 150 different pre-built templates ranging from birthdays, weddings and business. Back in December, Snap Inc. released Lens Studio – a free downloadable software designed to give pro and novice developers the power to create…

You Can Now Live Stream from VR in Facebook Spaces

Facebook just brought VR and IRL a whole lot closer. Earlier this year, Facebook announced Spaces—giving all us access to friends, video calls, and selfie-sticks in VR. This morning Facebook added something huge to the list: users in Facebook Spaces will now be able broadcast directly to their Facebook timeline in real time using Facebook Live. And as the…

This AR Firefighter Helmet Will Save Lives

How augmented reality can help assist firefighters in saving lives. One of the trustiest tools firefighters have in burning buildings is a thermal-imaging camera, a device that allows them to see through dense smoke. Unfortunately, to use it, a firefighter has to stop, take a photo, and then evaluate the information they see on-screen. In normal environments, those few seconds…

TheWaveVR x Strangeloop Takes You Into VR Music Rave

Strangeloop joins forces with TheWaveVR 6/28 at 7pm for N-FOLD, a synesthetic immersive music experience, in association with Flying Lotus imprint Brainfeeder. TheWaveVR has been making loads of noise (well, music) over the past year—putting on the world’s first VR rave at VRLA as well as landing $2.5M in seed funding—and now they’re launching their flagship immersive event: N-FOLD. To bring the full…

2 Chainz Presents: The ‘Trap House’ VR Experience

Def Jam Recording Artist 2 Chainz Enters World of Virtual Reality With Trap House VR Experience Multi-platinum, Grammy Award®-winning, Def Jam artist 2 Chainz is entering uncharted territory today with “Trap House,” an interactive VR experience that combines the worlds of hip-hop and virtual reality to help expand the world of his upcoming album, Pretty Girls Like Trap Music. “Trap…

Viacom NEXT and NYC Media Lab Launch Viacom Music + VR Fellowship

Viacom’s emerging entertainment technology group, Viacom NEXT, and NYC Media Lab have created a fellowship program to “encourage the development of premier music-based virtual reality content for audiences.” Viacom NEXT, in collaboration with NYC Media Lab, recently launched their 2017 Viacom Music + VR Fellowship, a program that will give six graduate and undergraduate students…

GMA Takes Us Swimming With Sharks Live in 360°

Good Morning America had viewers swimming with the sharks in the Bahamas this morning along with Meteorologist Ginger Zee in a first-ever live 360 VR shark dive broadcast. At one point, the broadcast had well over 1/2 a million viewers participating live through GMA’s Facebook page. This is not the first time GMA has broadcasted…

Google Embraces WebVR With VR Film ‘Tabel’

Back in January we covered Virtualeap’s international hackathon competition, which was designed to help bring much needed attention to the potential of WebVR. After all, WebVR seems to be the most practical and accessible way many of us might experience VR on a day to day basis. Google, who was one of the partners of the hackathon is now pushing…

This College Acceptance Letter Came With A VR Viewer

This is that time of the year when millions of high school seniors sprint home after school hoping to find a super thick envelope stuffed into the mailbox from the dream college that they’ve applied to, or in some cases, ANY college they’ve applied to. This year, students who applied and have been accepted by…

WB Partners With Vive For ‘Ready Player One’ VR Content

HTC Vive and Warner Bros. Pictures have announced an exclusive VR partnership for the theatrical release of Steven Spielberg’s upcoming film, Ready Player One, starring Tye Sheridan, Olivia Cooke, Ben Mendelsohn, T.J. Miller, Simon Pegg and Mark Rylance. If you’re not familiar with the book, Ready Player One is a 2011 sci-fi action thriller written by Ernest Cline that…

Microsoft Reveals Acer Mixed Reality Headset

Acer will be first to ship a $300 mixed reality headset for Windows developers. Microsoft is showing some commitment to the idea of Windows Mixed Reality (formally known as Windows Holographic) with not just a single headset, but with five headsets. Acer, Asus, Dell, HP and Lenovo are all on board with Microsoft to put mixed reality into…

Experience NBA All-Star Weekend in VR

NextVR and NBA to will deliver free highlights of NBA All-Star Weekend. Thanks to a partnership with NBA Digital, Turner Sports and NextVR, basketball fans in the United States will have free access to a VR experience during the State Farm All-Star Saturday Night and the NBA All-Star Game, which all happens during the NBA All-Star Weekend on…

Mark Zuckerberg Teases Prototype Oculus VR Gloves

The VR gloves that will let you type and shoot spider webs from your hands. Oculus wants your AR/VR experience to not only be a 360 immersive visual experience that includes real time head tracking and full immersive audio during your VR experience, but would also include real time hand tracking as part of the virtual and augmented…