Shopify Merchants Now Have The Power Of Apple’s AR Quick Look

Sellers now have the ability to give customers an AR shopping experience through their Safari browser. Apple is on a roll with augmented reality. The company has worked with Pixar to create a special file format called USDZ which can take AR content and bring it into the real world in a way that seems more natural…

Hello Kitty Visits The Real World In Her New AR Mobile Game

One of Japan’s most iconic characters comes to life thanks to the power of augmented reality. Let’s just get this out-of-the-way now: Hello Kitty is incredibly cute and it’s almost impossible to look at her without smiling. These facts are undisputable. What you might now know, however, is that behind the adorable cartoon character is…

KLM Airlines App Uses AR To Determine If Your Luggage Is Carry-On

Royal Dutch Airlines turns to AR to take the second guessing out of carry-on luggage. Having the urge to pursue your wanderlust and experience foreign cultures, check out famous landmarks (physical or digital), and meet new people around the globe is as exciting and romantic as you could imagine, but sometimes that excitement and romance can…

Transform The Sky Into An Open Canvas With Blue Sky Paint AR App

Paint augmented artwork and leave behind messages for others via this collaborative AR experience. Have you ever wished you could use the endless landscape of the sky as a blank canvas for you to display your artwork or write messages for the world to see? You are a not alone in that wish. The developers…

Pizza Hut Kicks Off New NFL Partnership With AR Pizza Box Cornhole Game

The NFL’s new sponsorship with Pizza Hut brings an AR experience that will have fans tossing digital sand bags throughout the 2018 season. The 2018 NFL season kicks off this Thursday, and with roughly 16.5 million hungry football fans watching the games, the NFL’s new official sponsor – Pizza Hut – is prepared to deliver pizzas, wings, sides,…

Walmart Files Patents For Virtual Showroom & VR Headset

Walmart looks to stay a head of the technology curve with a one-of-a-kind VR shopping experience. To say Walmart has been exploring the possibilities of VR and AR technology in their stores would be a considerable understatement.  The company is currently utilizing VR simulations to train employees for stressful scenarios such as Black Friday, as…

Alibaba Is Using AR To Change The Shopping Experience

Alibaba is launching Taobao Buy, a new shopping experience that uses AR technology to bring 3D versions of products into the real world. E-commerce supergiant, Alibaba Group, recently announced announced Taobao Buy, an AR infused shopping experience that reimagines how you shop online with an interactive experience that looks and feels futuristic, but is also…

Lufthansa Airlines Uses VR To Give Flyers A Glass Bottom Airplane Experience

Lufthansa partners with 3Spin to deliver a unique VR experience featuring 3D maps of mountain tops, lakes, and cities, all in real-time. ‘Ladies and Gentlemen, please buckle up your seatbelts, move your seats and trays in the upright position, put on your VR headsets and prepare for takeoff.’ Those are the words that Lufthansa airlines…

Lockheed Martin Is Manufacturing Spacecrafts With The Help Of AR

Lockheed Martin is using AR to build NASA’s Orion spacecraft on their mission to Mars. Lockheed Martin Corp’s engineers thoroughly understand the of power of AR technology and its potential as a revolutionary tool in the work environment as a digital infrastructure. So much so that the American based global technologies company is turning to…

You Can Now Pilot A Drone Using VR And Your Torso

A Swiss research team has come up with a new technique to fly drones that doesn’t require your hands, because why not? A group of scientist at École Polytechnique Fédérale de Lausanne (EPFL) have come up with a technique that uses VR and a custom motion capture suit to allow users to precisely maneuver their drone…

New York Times Uses AR To Tell Story Of Thailand Cave Rescue

The New York Times visualizes the extremely dangerous conditions Thailand Cave rescuers dealt with during the rescue of the Wild Boars soccer team using AR. It was a story that had everyone glued to the news for minute-by-minute updates.  The Wild Boars soccer team and their coach had been trapped in the Tham Luang Cave’s in Thailand…

‘David Bowie Is’ Exhibit Coming To VR & AR Devices This Fall

Sony Music partners with the David Bowie Archive, Planta, and London’s Victoria & Albert Museum to deliver an incredible VR/AR retrospective of David Bowie’s career. The remarkable David Bowie Is exhibit that will be available as a virtual experience sometime in 2018 thanks to Sony Music’s collaboration with the David Bowie Archive, Planeta, and London’s…

‘David Bowie Is’ Exhibit Coming To VR & AR Devices This Fall

Sony Music partners with the David Bowie Archive, Planta, and London’s Victoria & Albert Museum to deliver an incredible VR/AR retrospective of David Bowie’s career. The remarkable David Bowie Is exhibit that will be available as a virtual experience sometime in 2018 thanks to Sony Music’s collaboration with the David Bowie Archive, Planeta, and London’s…

Turn Any Surface Into An AR Experience With Post Mobile AR

Walmart, Coca Cola and Mercedes Benz are using Post Mobile AR to give customers a more interactive in-store experience. Dallas-based spatial experience company Spacee has come up with a technology that can deliver an AR experience that doesn’t require a phones, tablet, glasses or any other type wearable to operate. By transforming any 2D or…

Facebook Begins Testing AR Ads In The News Feed

Facebook wants to prepare you for the upcoming holiday shopping by introducing AR advertisements into your news feed. Facebook is rolling out a brand-new feature that will let you to try on new clothes, check out a new accessories, or place furniture in your home, all through the power of AR. The social media giant…

International Travelers At JFK Use VR To Escape Airport Crowds

Travelers at the NYC airport can now use VR to cope with long delays and unruly crowds. A VR startup called PeriscapeVR is offering an escape for commuters at JFK International Terminal 4 – one of the busiest international terminals in the United States – with a unique VR experience designed to be easily approachable…

PayPal Sees A Future With AR Glasses

The popular online payment platform patents AR glasses in hopes of a ‘look-and-buy’ economy. Have you ever wished you could just walk down an aisle at any store, and simply look at an item to find out if it was in stock, how much it cost, what the payment options are, get information on the…

National Geographic Partners With Aryzon To Create Open-Air AR Planetarium

Sit mountainside and explore the stars in Quebec’s first open-air AR planetarium. National Geographic and Aryzon, the creators of the first cardboard AR headset, have partnered to bring the world’s first open-air planetarium to the award-winning Au Diable Vert Station Montagne in Glen Sutton, Quebec called ObservEtoiles. When it came to the initial development of…

Take A Walk On The Wild Side Of VR With Cybershoes

An immersive VR locomotion solution that ditches the omnidirectional treadmill design in favor of a swivel chair. If you’ve seen the movie ‘Ready Player One’ or have been to CES or other recent gaming/technology trade show, then odds are you’re at least somewhat familiar with the concept behind omnidirectional treadmills. The device is pretty much…

Shortening the Distance Between Family and Friends With Oculus Go

The inexpensive VR headset is the latest way to help connect with loved ones. Almost 50% of marriages in the U.S. end in divorce, with even higher divorce rates in Spain, Portugal, Hungary and Belgium. And when children are involved, it can be even more difficult and trying for everyone. Custody agreements split the children’s…

‘Jurassic World VR Expedition’ Heading To 100+ Dave & Buster’s Locations

Run alongside dinosaurs in this massive multiplayer VR game coming exclusively to Dave & Buster’s. Jurassic World: Fallen Kingdom hits theaters on June 22, but that doesn’t mean you have to wait until then to run side-by-side with nature’s most epic monsters. Thanks to a partnership between Universal and The Virtual Reality Company, large-scale, location-based…

Snapchat Launches New AR Lens With Audio

Snapchat adds audio reactivity to their latest Lens. Since its initial launch in 2011, social media giant has attracted over 300 million monthly active users. Over the past 7 years the company has evolved from a simple app that lets you share photos that disappear within a few seconds, to a full-fledged platform that has…

Channel Your Inner 90’s Child With POGs AR

One of the biggest fads of the 90’s returns with an AR multiplayer twist. The 1990’s were full of crazy fads like fanny packs, Snap, and Beanie Babies – but one of the biggest fads was POGs. The game where players would face-off by stacking collectible milk caps – or POGs – with the objective…

Tech-Savvy Pastor Uses VR To Deliver Virtual Baptisms

Technology & Religion collide. For many Christians, being baptized is the ritual of declaring your faith through a symbolic act of purification and rejuvenation. The ceremony, which is usually held in a church or in a body of water, is performed by a church leader and can be a pretty powerful moment in your life,…

Mercedes-Benz Looks To Replace Owner’s Manual With AR App

Mercedes vehicles are even more luxurious with the new ‘Ask Mercedes’ intelligent virtual assistant. Let’s be honest, does anyone actually read the owner’s manual of their car? You might quickly thumb through it after the initial purchase, but other than that it’s destiny is to be shoved into the back of a glove compartment and…

How To Access Your Personal Files From The Oculus Go

Facebook’s Oculus Go is a great device made even better by easy access to your personal files. During Facebook’s recent F8 developers conference, Mark Zuckerberg announced that everyone in attendance would be walking home with a brand new Oculus Go – the company’s brand new standalone VR headset. On top of that, the device became available…

Sherwin-Williams AR App Takes Hassle Out of Choosing Paint Colors

Explore over 1,500 paint options for your walls. Nothing spruces up a drab looking room like a new coat of paint to make the walls pop with color and personality. But, if you’ve ever taken on the task of painting a room, then you know that the process can be time consuming and frustrating –…

This Disney Jacket Brings Physical Feedback to VR

The ‘Force Jacket’ could be the key to taking theme parks to the next level. Have you ever wondered what it feels like to be in the grips of a monstrous snake as it squeezes out every ounce of breath? It probably isn’t pleasant. But thanks to a collaboration between Disney Research, MIT Media Lab,…